Open to buy (OTB)
is a retail management term that refers to the amount of money that a retailer has available to purchase inventory. It is calculated by taking the amount of sales that are projected for a given period and subtracting the amount of inventory that is currently on hand and on order. The resulting amount is the amount that a retailer has available to buy new inventory.
OTB is important for retailers because it helps them manage their inventory levels and avoid overstocking or stockouts. By keeping track of their OTB, retailers can ensure that they have the right amount of inventory on hand to meet customer demand, while also minimizing the amount of money tied up in unsold merchandise. Additionally, using OTB can help retailers identify opportunities to take advantage of promotional sales or discounts, which can lead to increased sales and profits.
Here are 5 tips to improve your Open to buy process:
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